Crisis Communications

Crisis Communications

“Break-Glass” Plans

Media Relations Support

Short-Seller Attacks

Critical situations often develop without notice. When you need to react fast, not being prepared can mean the difference between success and failure. To ensure you’re ready when the time comes, you need to have a plan in place.

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Services include:

Crisis Communications and Reputation Defense that protect your company when it matters most

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Creation of Crisis “Break-Glass” Plans

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Media Relations Support

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Bankruptcy and Restructuring Communications

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Short-Seller Attacks

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Reputation Management

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Executive Transitions

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How a crisis communications engagement runs

Prepared before it happens, steady while it does.

Step 1

The plan is written before you need it

A break-glass plan, holding statements, the spokesperson and the order in which each audience hears it, agreed while there is still time to think it through.

Step 2

Know where you are exposed

We identify the scenarios most likely to hit your company, from a short-seller report to an unexpected executive departure, and who would need to hear from you first in each one.

Step 3

A steady hand when it happens

Our senior team has navigated these moments before: short-seller attacks, restructurings and executive transitions. Be prepared when it matters most.

Gateway team in a first conversation with a client
The crisis plan worked out on a whiteboard
A senior advisor working through a live situation at his desk
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// Our approach

Our senior team has experience navigating through these pivotal moments and will work with you to build out a strategy that ensures you’re ready for whatever the market sends your way. Be prepared when it matters most.

// FAQ

What clients ask about crisis communications

Everything you need to know before we start.

Matt Glover
Cody Slach
Tom Colton
Have more questions?
Get in Touch
What does a crisis engagement include?

We understand every crisis is unique and are prepared to develop a bespoke strategic approach for your situation. Typically, a crisis comms engagement includes break-glass plans, media relations support, social media and investor forum discussion monitoring, and communications consultation. Whether you’re dealing with bankruptcy, restructuring, short-seller attacks, executive transitions, or another crisis, Gateway can help.

How do you monitor a live situation?

Gateway monitors company mentions across media, social channels, and popular online investor community forums, summarized for management with recommendations for next steps.

What is a “break-glass” plan?

The best crisis communications support happens well before a crisis. A break-glass plan is a plan created before you need it often using the scenarios most likely to happen with your specific company. This includes preparation for who decides what, who speaks when, and the drafts of public statements, ready to use.

Do you work with our legal counsel?

Gateway is experienced in working with legal teams and other key stakeholders, especially in times of crisis, to ensure consistent compliance across communications.

What are your pricing options?

Please contact us directly to get a better understanding of pricing options. Upon review of your business and needs, we can provide a detailed scope of work and pricing structure.

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